Comments for GreenAware http://greenaware.experian.com Helping companies pursue green marketing more effectively. Wed, 11 Nov 2009 16:06:36 -0700 http://wordpress.org/?v=2.8.4 hourly 1 Comment on Fact or Fiction of Green Millennials by fivekitten http://greenaware.experian.com/blog/2009/11/09/fact-or-fiction-of-green-millennials/comment-page-1/#comment-46 fivekitten Wed, Nov 11 2009 04:06:36 pm http://greenaware.experian.com/?p=389#comment-46 I had five kids born during your defined "Millennial" years. (And I popped one out in 2000 for good luck.) I do view them as being a much greener generation. (And, being young in the 70s, I'm a product of the "give a hoot don't pollute" generation.) First of all, if they're civic minded, environmental issues have a direct impact on civic responsibility, therefore being "green oriented" kinda takes on a "default yes" to support the civic-mindedness. Because information flies like the wind, environment issues and concerns are brought to their attention sooner. Because they are spontaneous - they are likely to jump in and take action on events sooner. Instant gratification doesn't have to be from watching a tree go - gratification can come from making people more aware, increasing participants, or watching someone else take up your view. I believe I also read somewhere that this generation has the largest number of volunteers. These children have been largely brought up with recycling (except in rural areas I'm finding out - which is ironic)and global warming issues in the news constantly. They are also the ones creating the media to support environmental issues. All all my kids aren't "flower power" children (a couple are close:) - but all will choose a "greener" choice when it's possible. (Do I dump the can in the recycle bin or in the garbage?) Buying expensive stuff isn't the only way to be green - in fact, because of their advertising/media savvy they may be reluctant to believe claims of products being "greener." I'm very interested in reading that book. Gonna have to put it on my wish list! I had five kids born during your defined “Millennial” years. (And I popped one out in 2000 for good luck.) I do view them as being a much greener generation. (And, being young in the 70s, I’m a product of the “give a hoot don’t pollute” generation.) First of all, if they’re civic minded, environmental issues have a direct impact on civic responsibility, therefore being “green oriented” kinda takes on a “default yes” to support the civic-mindedness. Because information flies like the wind, environment issues and concerns are brought to their attention sooner. Because they are spontaneous – they are likely to jump in and take action on events sooner. Instant gratification doesn’t have to be from watching a tree go – gratification can come from making people more aware, increasing participants, or watching someone else take up your view. I believe I also read somewhere that this generation has the largest number of volunteers. These children have been largely brought up with recycling (except in rural areas I’m finding out – which is ironic)and global warming issues in the news constantly. They are also the ones creating the media to support environmental issues. All all my kids aren’t “flower power” children (a couple are close:) – but all will choose a “greener” choice when it’s possible. (Do I dump the can in the recycle bin or in the garbage?) Buying expensive stuff isn’t the only way to be green – in fact, because of their advertising/media savvy they may be reluctant to believe claims of products being “greener.” I’m very interested in reading that book. Gonna have to put it on my wish list!

]]> Comment on Buying green this holiday season? by Denise Hopkins http://greenaware.experian.com/blog/2009/10/04/buying-green-this-holiday-season/comment-page-1/#comment-44 Denise Hopkins Fri, Oct 30 2009 02:37:59 pm http://greenaware.experian.com/?p=322#comment-44 Thank you for your post. Your holiday shopping guide is a very good example of the types of products that offer an opportunity to segment the market based upon green attitudes and behaviors to identify your best prospects. And with over 58 million households identified as thinking or acting green - it offers a great market opportunity. Thank you for your post. Your holiday shopping guide is a very good example of the types of products that offer an opportunity to segment the market based upon green attitudes and behaviors to identify your best prospects. And with over 58 million households identified as thinking or acting green – it offers a great market opportunity.

]]> Comment on Buying green this holiday season? by Will Johnston http://greenaware.experian.com/blog/2009/10/04/buying-green-this-holiday-season/comment-page-1/#comment-43 Will Johnston Thu, Oct 29 2009 03:49:51 pm http://greenaware.experian.com/?p=322#comment-43 Hi, Just discovered your blog and subscribed via RSS. I'm looking forward to following the posts, since figuring out the green market is something I spend about 50% of my time on. Thought I'd share our <a href="http://www.growandmake.com/holiday-gifts-guide" rel="nofollow">Green Holiday Shopping Guide</a> since you posted on it. Let me know if you have any feedback, as we head into the holidays. Hi, Just discovered your blog and subscribed via RSS. I’m looking forward to following the posts, since figuring out the green market is something I spend about 50% of my time on. Thought I’d share our Green Holiday Shopping Guide since you posted on it. Let me know if you have any feedback, as we head into the holidays.

]]> Comment on Evolution of Consumer Patterns by John Neswadi http://greenaware.experian.com/blog/2009/09/16/evolution-of-consumer-patterns/comment-page-1/#comment-4 John Neswadi Mon, Oct 05 2009 10:00:36 pm http://greenaware.experian.com/blog/2009/09/16/evolution-of-cosnumer-patterns/#comment-4 Thank you, anything in particular you would prefer I address in future posts? Thank you, anything in particular you would prefer I address in future posts?

]]> Comment on Evolution of Consumer Patterns by Realtor http://greenaware.experian.com/blog/2009/09/16/evolution-of-consumer-patterns/comment-page-1/#comment-3 Realtor Sun, Oct 04 2009 09:09:32 pm http://greenaware.experian.com/blog/2009/09/16/evolution-of-cosnumer-patterns/#comment-3 Thank you for another great post. I look forward to many more entries with high quality info. I'm a marketer myself and your information always seems to get my business brain going!! //www.facebook.com/CraigslistSoftwareForRealtors]Craigslist Software For Realtors Thank you for another great post.
I look forward to many more entries with high quality info.
I’m a marketer myself and your information always seems to get my business brain going!!

//www.facebook.com/CraigslistSoftwareForRealtors]Craigslist Software For Realtors

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